Would you like to lower the average age of visitors to your exhibitions without reducing your sales results?
Young art enthusiasts are looking for innovative visitor experiences that entertain them and capture their attention.
Factors such as generational difference, expectations, and digital focus make classic exhibitions static and boring (as well as a big loss on reputation, time, and money).
If you want to rejuvenate your target audience you will need to innovate your offerings by combining digital with masterpieces from around the world.
But how to display such masterpieces, often immovable and located miles away from your exhibition?
VirtualCrab is the answer to that question.
Using Enhanced Reality, we will bring masterpieces of the Italian art directly into your museum or art gallery, ready to be enjoyed by your young visitors.
How many of your exhibition visitors would like to visit Italy?
Strolling through Italian art cities is the dream trip for X% of Americans, but high travel costs make this dream almost impossible to achieve.
So why not turn your museum or art gallery into an Italian art city?
With VirtualCrab you can revitalize your exhibitions with Enhanced Reality, offering your visitors a trip among Italian masterpieces without leaving the country.
If you want to rejuvenate your target audience you have numerous solutions you can adopt, but choosing the right one is essential if you want to make your exhibits memorable.
You might lean toward the Metaverse, Virtual Reality, or Online Virtual Rooms that will take your visitors into new worlds via blind visors.
However, one of the biggest problems with this type technology is the so-called motion sickness, a state of nausea due to the isolation of sight and hearing.
One wrong move and your exhibit could become… well, vomiting.
Another alternative is the Augmented Reality, whereby you can show digital works in the real world but not be able to interact with them.
The perfect example of looking but not touching.
But if the value of art is the emotion it is capable of evoking, then Enhanced Reality is the perfect solution for your exhibitions.
A methodology that brings together the best features of the technologies listed above, bringing virtual objects into the real world and enables your users to interact with them in real time.
Enhanced Reality was born from the fusion of virtual, augmented and mixed reality merge together with the mechanisms of gamification.
Through the patent-pending M.O.M method , your visitors will have the opportunity to physically enter inside digital works of art and interact with them, moving, resizing or even breaking them down!
Users will have the opportunity to discover Italian masterpieces with a one-of-a-kind experience.
They will only have to visit your museum or art gallery.
Together we will organize the perfect exhibition for your needs by choosing the Italian masterpieces you love and placing them alongside your artworks.
In this way, together we will create a memorable experience for your users that will help you attract more visitors and stand out from your competitors.